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FinTech Collective - High Tide

FinTech Collective

FinTech Collective is a Venture Capital Firm that specializes in companies in the financial sector. FinTech partnered with High Tide to update and expand its brand identity. High Tide focused on transforming a traditional and formal identity into a bold and vibrant brand that felt human and accessible. Utilizing illustrations, playful photography, and a light color palette, we developed a distinctly ownable and unique system within the Financial Tech space.