February 16, 2014

Row by Row


Row by Row is an in-development online destination for boutique fragrance discovery. Removing the noise and inconvenience of traditional perfume retail, Row by Row offers personalized guidance, creator stories, and a sampling program, allowing anyone from novice to aficionado to find their perfect fragrance.


Branding, Print

High Tide created an abstract emblem that illuminates the inspiration Row by Row finds in nature. The custom crest can display a variety of unique floral designs, each connoting a different scent. The dot pattern grid indexes agriculture and gardening, a visual reminder of the origin of most fragrances in the natural world.




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