July 23, 2017
Nike x Kith
High Tide partnered with Nike and Kith Treats to create a cereal box inspired by shoe packaging. This project was created for the opening of Manhattan’s first Kith Treats cereal and ice cream cafe within the Kith and Nike Pop-Up Store. The cereal comes packaged in a shoe box with a glass bottle of milk and a special spoon that doubles as a straw.
Warby Parker Gift Card
Warby Parker commissioned High Tide to design a custom gift card package for purchase in store and online. We approached the project as a direct extension of the identity we had originally created for the brand; that is, the design must be clean, simple, and classic.
Nike SB x Momofuku
In honor of Skateboarding Day, we helped Nike SB create a happy meal to feed hungry skaters delicious Fuku fried chicken sandwiches and Momofuku Milkbar cookies.